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Email Campaign Deliverability Enhancements

23-Feb-2011 To improve deliverability of email campaigns from your online business we've made the following improvements to the system:
  • Created a global black list for email campaigns: bounced emails due to "mail box unavailable" or "user does not exist" errors will now be recorded in a Global Black List and the system will block from sending campaigns to that email address for 45 days unless the recipient verifies via double opt-in.
  • Block list emails report: the email campaigns report page will display how many recipients are black listed due to invalid email address and also have the link to open a report to show the email addresses that are invalid. Users can unsubscribe those invalid email addresses using the action drop down at the top of the results.



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