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Customize newsletter unsubscribe tag into your own language

24-Mar-2010 Many of our customers from non-English speaking countries have asked whether they can customize the tags used in email marketing newsletters. For example to have the ability to display words such as Unsubscribe and View-in-Browser in their own language. This feature is now available in the system.

These 4 newsletter tags are now customizable:
  • {tag_unsubscribe}
  • {tag_unsubscribelist}
  • {tag_viewinbrowser}
  • Tell A Friend
To customize simply append your own text to the tag:

{tag_unsubscribe,Click here to unsubscribe but we’ll be sorry to see you go}

If no text is provided then the standard text will appear in English. Furthermore if the unsubscribe tag {tag_unsubscribe} is customized then the system will force its own unsubscribe link in English right at the bottom. This is in case the unsubscribe tag is changed to a word which no longer means unsubscribe. This is a condition in customizing this tag.

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