Monday, February 22, 2010
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Some time during December of 2009 Chinese hackers made attacks on Google and other large internet based companies, in a bid to gain information on the accounts of prominent human rights activists. These attacks were made as an assault on Google and it’s movement to free china of it’s censorship laws. Though this issue doesn’t relate to the everyday person, what does relate is the way in which the hackers were able to get the information. Keep Reading
Wednesday, February 10, 2010
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Briefly mentioned in our previous post, contextual linking is a great way to improve your blog’s rankings in SEO. Now, it’s common knowledge that links coming into your site hold a lot more weight then having links going through it’s own domain. Therefore, we tend to spend our time trying to get external links back to us without really looking at the power of internal contextual linking. Keep Reading
Wednesday, February 10, 2010
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Search Engine Optimisation has become such a large part of having a website now, that there are many companies out there that do nothing but help you develop your SEO rankings. Your website is created of many different sections, each with different requirements for SEO. Your blog is a great way of keeping the information on your website fresh and constantly changing, and therefore, we bring you our top 5 tips for search engine optimisation of your blog. Keep Reading
Tuesday, February 09, 2010
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Different audiences find different things meaningful, and improving conversions on your website depends upon your understanding that there is no uniform way that people think and act, especially on the web. In this piece we’ll explore useful principles for connecting with audiences through copy as well as practical steps to better understand and act on your audience’s habits and practices. Keep Reading
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[an excerpt from Twitter Business http://business.twitter.com/twitter101/ ] Keep Reading
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In the physical world, you can distinguish a business because of its structure, window displays, or signs. You can tell that a bank is a bank, or a clothing store is indeed a clothing store. Catalogs and brochures also establish the product line: a Finger Hut catalog can tell you that they are fashion retailers. Keep Reading
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Products may come and go, but company names can last forever. When starting a new company, take the time to choose a name that distinguishes your business from the competition. Otherwise, even with the best idea or invention, your customers may have a difficult time finding you and your product in an increasingly crowded marketplace. Keep Reading
Wednesday, January 20, 2010
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Web logs or Blogs are quickly becoming one of the most effective tools within a business’s arsenal to successfully brand themselves as leaders in their industry, along with elevating their websites’ all important Search Engine Optimisation (SEO) rankings. An effective blog post is one that informs, references, discusses, captures interest, and is written well. Keep Reading